England Finance

Jan 15 2018

Gateway to Health Communication & Social Marketing Practice

#health #marketing, #social #marketing, #health #communication, #health #communications, #health, #communication, #audience, #segmentation, #health #campaigns, #behavior #change, #the #four #ps, #product, #placement, #price, #place, #communication #channels, #promotion #plan, #health #literacy, #cdcynergy, #cdcynergy #lite, #audience #segmentation, #formative #research, #practice-based #research, #risk #communication, #social #media, #summative #research, #evaluation


#

Tools and templates you can use to develop your health communication and social marketing campaigns and programs.

Resources

  • Audience Identify, segment, select and target audiences to tailor your health messages.
  • Campaigns CDC campaigns plus other health communication materials and interventions.
  • Channels All the channels to distribute, deliver, and promote outreach strategy.
  • Health Literacy Information and tools to improve health literacy and public health.
  • Research Evaluation Formative and summative research plus evaluation tools for health communication programs.
  • Risk Communication Principles of risk and crisis response, CERC, issues management during emergencies.
  • Tools Templates CDCynergy, social media, and template shortcuts.

CDC’s Gateway to Communication and Social Marketing Practice provides resources to help build your health communication or social marketing campaigns and programs. Whether you are looking for tips for analyzing and segmenting an audience, choosing appropriate channels and tools, or evaluating the success of your messages or campaigns, it’s all here in one place!


Written by admin


Leave a Reply

Your email address will not be published. Required fields are marked *